FREE OF:

Cruelty Free, Vegan, Paraben Free, Gluten Free, Talc Free, Synthetic Fragrance Free, PEG Free, Tree Nut Free, SLS Free

WHAT IT IS:

This vegan mascara infused with plant-based lash serum lengthens, lifts and defines, while strengthening and enhancing for visibly longer, healthier lashes over time.

WHAT IT DOES:

• Unique patent-pending paddle brush instantly lengthens, lifts and defines lashes
• Infused with plant-based serum, powered by Red Clover Flower and peptides, for powerful strengthening benefits
• Proven to strengthen and enhance for visibly longer, healthier lashes over time

CONSUMER TESTED:

• Clinically shown to deliver up to 65% fuller-looking lashes and up to 39% longer-looking lashes in 8 weeks*
• 100% felt their lashes were stronger with less fallout**
• 100% felt their lashes were dramatically longer, instantly and after 8 weeks**

*Based on an 8-week clinical study with 30 people. Results may vary.

**Based on an 8-week consumer perception study with 30 people.

WHY YOU'LL LOVE IT:

• Long-wearing
• Smudge-proof
• Flake-proof
• Clump-proof
• Ophthalmologist-tested
• Safe for contact lens wearers
• Washes off easily with makeup remover
• Cruelty-free
• Vegan
• Clean —gluten-free + formulated without synthetic fragrance, PEGs and more

AWARDS:

• SELF Healthy Beauty Awards (2021)

• LENGTHEN: Position the brush horizontally, directly under lashes as close to the root as possible, and lift up and out — no need to wiggle. Apply as many coats as you’d like to give lashes amazing length and lift.
• BUILD: The back of the brush can be used to build fullness. Focus on the middle lashes for a wide-eyed effect.
• DEFINE: Use the side bristles to define the corners and your lower lashes.

Red Clover Peptide Serum: Provides powerful strengthening benefits for healthier-looking lashes.

Water (Aqua/Eau), Synthetic Beeswax, Euphorbia Cerifera (Candelilla) Wax (Candelilla Cera/Cire Candelilla), Palmitic Acid, Stearic Acid, Butylene Glycol, Acacia Senegal Gum, Aminomethyl Propanediol, Copernicia Cerifera (Carnauba) Wax (Cera Carnauba/Cire De Carnauba), Vp/Eicosene Copolymer, Glyceryl Stearate, Trifolium Pratense (Clover) Flower Extract, Helianthus Annuus (Sunflower) Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Ribes Nigrum (Black Currant) Seed Oil, Saccharomyces/Copper Ferment, Saccharomyces/Iron Ferment, Saccharomyces/Magnesium Ferment, Saccharomyces/Silicon Ferment, Saccharomyces/Zinc Ferment, Panthenol, Acetyl Tetrapeptide-3, Caprylyl Glycol, Ethylhexylglycerin, Isopropyl Titanium Triisostearate, Capric Acid, Lauric Acid, Myristic Acid, Polysorbate 60, Dextran, 1,2-Hexanediol, Disodium Phosphate, Hydroxyethylcellulose, Sodium Phosphate. May Contain/Peut Contenir (+/-): Iron Oxides (Ci 77491, Ci 77492, Ci 77499).

CREATORS OF CLEAN BEAUTY
We started the clean beauty revolution when we launched our best-selling mineral foundation in 1995, and since then we’ve continued to create clean, cruelty-free makeup and skincare products that never compromise on performance. Our good-for-skin formulas are free of harsh chemicals and unnecessary additives, and full of botanical extracts and natural minerals that help improve skin’s appearance.

The Original Mineral Makeup Brand
5 mineral ingredients. Millions of fans. 1 game-changing foundation. Launched in 1995, bareMinerals ORIGINAL Loose Mineral Foundation revolutionized the beauty industry with its clean, good-for-skin formula. Today, one jar is sold globally every 18 seconds* and this iconic product has been named the #1 Prestige Loose Powder Foundation in the U.S. and U.K. time and time again. Clinically shown to not clog pores or cause breakouts, it’s truly MAKEUP SO PURE AND CLEAN YOU CAN SLEEP IN IT

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